Why Choose Us | Stratum Digital
Built for Basement Remodelers

Why Choose Stratum Digital

We do a few things exceptionally well: Local SEO, Google Ads (Search & PMAX), Meta Ads, GoHighLevel automations (pipelines, reminders, speed-to-lead), and website/landing page builds. Everything is tracked to booked appointments in your CRM.

Platforms we work with
Google Meta Yelp HubSpot Angi
What makes us different

Performance-first. Remodeler-focused.

We only deploy channels that win intent and turn into booked jobs. Offers, funnels, and automations are built specifically for the basement buyer journey.

  • Offer-led landing pages (financing, warranties, fast scheduling) that convert.
  • Local SEO to win the Map Pack in each service area.
  • Google Ads (Search & PMAX) and Meta Ads tuned for high intent.
  • GoHighLevel automations for speed-to-lead, reminders, and no-show recovery.
  • Revenue dashboards tied to your CRM—no guessing.

What you’ll see in month 1

  • Tracking + attribution wired into GoHighLevel.
  • First offer-led landing page live with form/call tracking.
  • GBP tune-up, review cadence, and first SEO content sprint.
  • Google Ads and/or Meta Ads launched with guardrails.
  • Weekly KPI scorecard (CPL/CPA, show rate, close feedback).
Local SEO

Own the Map Pack

Service-area pages, GBP optimization, reviews, and citations built to rank.

Google Ads

Search & PMAX

High-intent targeting + negatives and budgets tuned to reduce waste.

Meta Ads

Demand You Can Book

Before/after creatives and offer hooks that turn attention into calls.

GoHighLevel

Speed-to-Lead

Instant SMS/VM, reminders, and no-show flows—fewer missed opportunities.

Web/Landing

Built to Convert

Fast pages with credibility blocks, proof, and clear CTAs.

Reporting

Tied to Revenue

Calls, bookings, and closed jobs—visible in your dashboards.

Stratum vs. “Generalist” Marketing

What you get when your team specializes in trades buyers.

Remodeler-specific funnels
Offer-led pages and scheduling flows that convert.

Revenue-tied reporting
Booked jobs and close rate—not just impressions.

Local dominance
SERPs + Map Pack wins across your service areas.
⚠️
Generic playbooks
Pretty sites, light on conversion and lead handling.

⚠️
Vanity metrics
“Awareness” reports without pipeline visibility.

⚠️
One-size-fits-all
Little understanding of trades buyer intent.

How We Work (Fast)

01

Audit & Goals

Quick audit, targets, and capacity check so we scale responsibly.

02

Build & Track

Offers, pages, tracking, and GoHighLevel pipelines set up end-to-end.

03

Launch & Learn

SEO cadences and Google/Meta campaigns go live with guardrails.

04

Optimize Weekly

Scorecards and call reviews tied to CPL, CPA, and close rate.

Answers to Common Questions

How quickly can we launch?

Most accounts launch in 7–14 days, including tracking, pages, and GoHighLevel automations.

What do you need from us?

Service areas, project photos, budget, and access to ad/analytics/CRM—then we handle the rest.

Which platforms do you run?

Google Ads (Search & PMAX) and Meta Ads—selected based on intent and your market.

Do you build websites or just pages?

Both. We build fast, SEO-friendly sites or single-focus landing pages depending on goals.

Ready to See the Plan?

Get a free, market-tailored growth plan

We’ll audit your presence and map the exact steps to add qualified appointments.

Prefer to pick a time now? Book directly using the calendar →